Hard NOC Life 266: One Year of the ‘Shelf Conscious’ Action Figure Podcast

Exactly one year ago, Keith launched the latest addition to the Hard NOC Media podcast family: Shelf Conscious. To celebrate that anniversary, we’re sharing that initial episode — featuring fellow NOC toy collector William Bruce West — here on the Hard NOC Life feed.

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NOC Review: ‘Snake Eyes’ is a Win for the ‘G.I. Joe’ Franchise

Disclaimer: I would like to apologize in advance to everyone out there who is a huge G.I. Joe fan, because you’re about to read a review from someone who isn’t a hardcore fan. I have heard mixed things about the film from a hardcore fan perspective, and I know some of the fans aren’t happy the mythology was changed. I would like you to know that if that’s the case, I’ve been there.

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NOC Exclusive: Meet Akiko, Played by Haruka Abe in ‘Snake Eyes’

In one week, Snake Eyes: G.I. Joe Origins hits theaters everywhere, and Paramount is introducing each of the main characters via these short video promos. The NOC is proud to be the first place you get to see and hear Haruka Abe in action as one of the Arashikage’s deadliest warriors: Akiko!

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Artist DRAGON 76 Teams Up with Paramount for Limited Edition ‘Snake Eyes’ Poster

With Paramount Pictures’ Snake Eyes: G.I. Joe Origins introducing the world to the ninja behind the mask of the beloved G.I. Joe character, it made sense for Paramount Pictures to work with Asian artists to create one-of-a-kind works of arts to celebrate the film. New York-based, Japanese artist DRAGON 76 released a special limited edition Snake Eyes: G.I. Joe Origins character poster for this week’s ComplexLand, which takes place virtually from June 16-18.

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‘Snake Eyes’ Releases Eight Character Posters

As the film release draws closer, Paramount Pictures has released eight new character posters from the anticipated action film, Snake Eyes: G.I. Joe Origins. Starring Henry Golding as the title character, Snake Eyes is a legendary soldier from G.I. Joe whose origins were never revealed, until now.

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‘Schrödinger’s Tigerzord’ with William Bruce West

On the inaugural episode of Shelf Conscious, Keith welcomes fellow collector — and OG NOCWilliam Bruce West!

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Hard NOC Life 217: ‘Snake Eyes’ Trailer Reaction

Dominic, Britney, and Keith react to the official Snake Eyes: G.I. Joe Origins trailer and why Henry Golding’s portrayal of the character is so meaningful. They also watched a short behind-the-scenes feature and differentiate between the G.I. Joe comics and cartoons, and Keith explains why he no longer cares if Iron Fist is Asian American anymore.

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Actions Speak Louder than Words: Henry Golding on Being ‘Snake Eyes’

Few comic book characters mean more to me than G.I. Joe’s resident Ninja Commando. Created by Larry Hama and based on the Hasbro action figure designs, Snake Eyes wasn’t just my favorite action figure, he unlocked my imagination as a child. A silent warrior with a classified name and background meant that anyone could be beneath that iconic all-black mask. So for years, Snake Eyes looked like me until the comics eventually revealed the man underneath was yet another white-guy-who-happens-to-be-best-Asian.

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‘Snake Eyes’ Poster Offers a Silent Interlude Before the Trailer

We are so close to seeing a trailer for Snake Eyes: G.I. Joe Origins! To whet our appetites, Paramount has unveiled the first official one-sheet for the film, featuring Henry Golding in all his Ninja Commando splendor against the backdrop of the iconic Arashikage hexagram!

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This Deluxe Snake Eyes is the Best Action Figure of the Year

At long last, 6-inch scale G.I. Joe action figures have arrived. Well, at least one of them. This week, Hasbro Pulse began shipping began shipping its exclusive Deluxe Snake Eyes figure from the upcoming G.I. Joe Classified Series line. I’ve had it open for less than a day and I can already say it’s the best action figure of 2020 (and maybe of all time).

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Making it Up As I Go Along with Larry Hama

A few weeks back, I had the honor to attend the Asian/Pacific/American Institute at NYU’s presentation of Making It Up As I Go Along, a documentary about the legendary G.I. Joe creator Larry Hama. After the screening, I was also able to have a one-on-one conversation with Larry and fielded some questions from the audience in attendance.

If you were unable to be at the screening, the APA Institute has posted the whole thing online, and you can see it for yourself after the jump!

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Larry Hama Documentary Screening in New York City on October 22

On Wednesday, October 22, the Asian/Pacific/American Institute at NYU is presenting Making It Up As I Go Along, a documentary by The Spitting Image. The film reveals the creative process of a man who has become a legend, beloved by throngs of comic book readers worldwide — cartoonist, musician, and G.I. Joe creator Larry Hama. Following the screening, Hama speaks with Keith Chow, founder and editor of The Nerds of Color and co-editor of the groundbreaking Asian American comic anthologies Secret Identities and Shattered.

Items from the A/P/A Institute-produced traveling exhibition,  MARVELS & MONSTERS Unmasking Asian Images in U.S. Comics, 1942-1986 will be for sale in a silent auction to support the institute’s collections building initiatives. MARVELS & MONSTERS was curated using images from the William F. Wu Comics Collection, the world’s largest collection of American comic books featuring images of Asians and is housed at the NYU Fales Library & Special Collections.

Register for tickets by Monday, October 20. You can find and RSPVP to the event on Facebook as well.

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Larry Hama and Joseph Illidge Join Hard N.O.C. Life

In this week’s very special episode, Keith (@the_real_chow) welcomes guests writer/artist Larry Hama (@iching63) and former DC Comics editor Joseph Illidge (@JosephPIllidge) on the show to discuss their histories inside the comic book industry. Also on the panel are N’Jaila Rhee (@BlasianBytch) and William Bruce West (@williambwest).

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Searching for Candy and Comics, an Origin

???????????????????????????????It was recently pointed out to me that I never really revealed my own Nerd Origin despite asking all of the other contributors to do so. So in an effort to show solidarity with my fellow Nerds, I’ll talk a little bit about how I came to be a fanboy.

I’ve loved superheroes for as long as I can remember. I had a Batman birthday cake for my third birthday (and a Superman one the year before), not to mention countless pairs of Underoos, Mego figures, and other sundry superhero merchandise that would make Jordan Hembrough weep. The thing is, I’m not exactly sure why. It’s not like my parents were heavily invested in trying to transfer nerdom on to their children (you know, like what my fellow Nerd Parents and I are doing to our own kids). The only comics I remember my father reading were the old Lo Fu Zi ones he used to help me learn and understand Chinese. But whatever the source, I had the bug.

As much as I loved these characters, though, I was never really exposed to them in actual comic books. My Batman either lived inside the television — whether it was Adam West or the Super Friends — or in my imagination as I pushed my Super Powers Batmobile across the living room carpet. But I couldn’t tell you what was going on in the Batman comics at the time, and those formative years — 1985-86 — were smack dab in the middle of the comic book renaissance.

That said, there was one comic that changed my life irrevocably, and is the reason I consider myself a comic book nerd at all.

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The Superhero Legacy of In Living Color

in living colorOver the weekend, Jamie Foxx spilled some pretty spoilery secrets about The Amazing Spider-Man 2 and a potential Sinister Six spin-off movie. Foxx plays the supervillain Electro in the upcoming superhero sequel, and it got me thinking about the comic book movie legacy of In Living Color, one of my favorite shows growing up.

The year was 1990. I was a shy, nerdy 10-year-old living in Newport News, Virginia. Like my origin post said, I was practically raised by television because my mother was constantly working. When I wasn’t watching horror shows like Tales from the Crypt, you could find me watching anything that would make me laugh. My favorites were sitcoms like The Fresh Prince of Bel Air and Family Matters. Since there were no Asians to look for on television, I turned to these shows to find any kind of cultural connection — and to laugh uncontrollably. And no other show made me laugh harder than In Living Color.

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