It was a pleasant surprise to see an email invite from Super Smack inviting me to the listening party for his next single. It had been a few weeks since I had last seen him but I heard his voice everywhere. “Cute!” and “Grind!” started to show up in rotation through my TikTok For You Page and several of my personal friends would remark hearing the songs in their feeds as well. It was no denying his songs were picking up traction, but what exactly was resonating with the listeners? I finally had the perfect opportunity to find out. 

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