It’s World Tetris Day!
In honor of the day that inventor created the game in 1984, Apple TV+ wanted to release a special video tied to their recent released film, Tetris. Very fitting with the gaming/AI theme, global K-pop sensation, asespa, teamed up with the film for a song — “Hold On Tight.”
Now, they have a music video to go alongside it.
In its 39th year, Tetris is the best-selling game of all time. It made sense to create a film on it, especially since it was created during early tensions between the U.S. and Russia/U.S.S.R. In the Apple Original film, Henk Rogers (Taron Egerton) discovers Tetris in 1988, and then risks everything by traveling to the Soviet Union, where he joins forces with inventor Alexey Pajitnov (Nikita Efremov) to bring the game to the masses. Based on a true story, Tetris is a Cold War-era thriller on steroids, with double-crossing villains, unlikely heroes, and a nail-biting race to the finish.
Tetris is directed by Jon S. Baird from a script by Noah Pink. The film is produced by Matthew Vaughn, Gillian Berrie, Claudia Vaughn, Len Blavatnik, and Gregor Cameron, with Zygi Kamasa, Carlos Peres, Iain Mackenzie, Noah Pink, Taron Egerton, Danny Cohen, Amanda Ghost, Vince Holden, Henk Rogers, Alexey Pajitnov, and Maya Rogers executive producing.
Tetris is available now on Apple TV+.